Snuggle bebe was born from a great love and understanding for newborn babies. It is fairly easy to replicate the baby’s ‘womb world’ post birth – babywearing, breastfeeding and swaddling, to name a few.

“The first three months of parenting are often the hardest. Understanding the enormous transition that babies make from ‘womb to world’ (aka ‘The Fourth Trimester’), can prove ground-breaking for sleep deprived new parents. When babies are born they are incredibly ill prepared for life outside of the uterus. The change from uterus to ‘earth side’ is so huge, it’s no wonder that they cry so much!”  Sarah Ockwell-Smith